Kesan latihan pemerkasaan usahawan terhadap kecerdasan emosi dan budaya usahawan
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Date
2019
Authors
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Publisher
Universiti Teknologi Malaysia
Abstract
Entrepreneurship training for individuals and organizations is very important for the development of entrepreneurs. In order to produce quality human capital, the training should foster a sense of concern, self-efficacy and consciousness in making decisions when it comes to the changing of the world economy and the country in this post-global era. Based on the previous research, emotional intelligence among small entrepreneurs is low in the orientation of entrepreneurial culture. In addition to that, entrepreneurial culture is somewhat less applied in society today although the culture of entrepreneurship is very important in producing excellent business people. Therefore the objective of the study is to evaluate the impact of entrepreneurial empowerment on entrepreneurial emotional and cultural intelligence among entrepreneurs of small and medium enterprises (SME) of Johor Bahru district. This study uses the experimental study of pre-test and post-test experiments with an experimental group and a control group with thirty respondents representing each group. The research instrument used is the Bar-On’s Emotion Intelligence Questionnaire and Buerah’s Entrepreneurial Culture which is divided into five dimensions, namely intrapersonal, interpersonal, stress management, adaptability, and general mood. Meanwhile Buerah Entrepreneurial Culture Questionnaire is divided into two dimensions namely, attitude, and skill. Both groups were given the same questionnaires during pre-test and post-test but only respondents in the experimental group were given training for two hours each week for eight weeks in a row. The t-test for dependent and independent using Statistical Package for Social Sciences (SPSS) version 20 was used to analyze data. The findings have shown that there is a significant increase in the impact of entrepreneurial empowerment training on emotional intelligence and entrepreneurial culture between the mean value of pre-test and post-test for experimental groups and between experimental groups and control groups. However, there is no improvement in emotional intelligence and entrepreneurial culture of the control group. The findings of the study on the effect of entrepreneurial empowerment training on emotional intelligence indicate that self-adaptability has a higher score among experimental groups. Stress management and general mood have the most significant increase. Meanwhile the interpersonal and intrapersonal dimensions did not show significant improvement. In addition, the entrepreneurial culture of entrepreneurship and skill shows a significant increase. The implication of this study suggests that entrepreneurial empowerment training can enhance the level of emotional intelligence and entrepreneurial culture and should be part of entrepreneurial training.
Description
Thesis (PhD. (Management))
Keywords
Entrepreneurship—Study and teaching, Small business—Management, Small business—Study and teaching